designer file: Jess Gonacha Swift
Have you ever had that feeling when you see something really amazing that you just want to stare? Whether it be a gorgeous piece of fabric, an article of clothing with amazing lines, and even food that is like art I will sometimes stare to figure out “how’d they do that?”
Well the same can be said for Jessica Gonacha Swift, artist extraordinaire, and one of the creative minds behind Spring. The first time I saw her work, I was in awe. Her style is so fresh, delightful and colorful! The lines are so dainty that I really just stare. Then, I stare and try to figure out where in my own home I can entertain putting one of these lovelies. I just adore them that much. See for yourself… and enjoy my interview with Jess! I especially love her meaning of success because I feel she defines it so well. I too am lucky and feel successful that I have the pleasure of working each day on projects that I am passionate about. I am also really excited to see what she has in store down the road.
What (or who) inspired you to start your own business?
It happened when I was 23 years old– I was working in a meaningless restaurant job, and I’d recently been accepted to a big art show, so I quit my job and just went for it. Luckily it worked out! Also, my mom was a doll-maker when I was growing up, so I watched her sell her work at shows, approach stores, etc. So I saw that it was possible from a young age.
Who is your favorite designer?
Orla Kiely. And Jonathan Adler. I love them both for different reasons. Jonathan Adler more for the message he embodies, and Orla Kiely because I aspire for my work to be a brand the way hers is.
How do you define success?
If I am happy, loving the work that I do and the people who are in my life, and I have enough money for all the things I need to live the way I choose to live (which includes lots of travel!), then that is success to me.
How do you keep a work/life balance?
Ha, I totally don’t! I work all the time. I’m working on more balance, but honestly, I don’t think creative people are supposed to have a balance like that, because so often the work and the life are completely intertwined. That’s what comes with working at something you’re passionate about. But I could give myself more down time, that’s a fact.
What should we expect to see from Jessica Gonacha Swift as your business grows?
I plan to work with companies to license more of my designs for products, and to eventually have my own line of products. I’d like to create a whole Jessica Gonacha Swift ‘lifestyle’ look, with my designs on a range of products, from handbags and wallpaper to gift wrap and clothing! Also, I’m beginning work on a couple of kids books, so that’s in the future as well!
Just a few of the pieces from Jessica’s collection. I love, love the spiky flowers. Then again, my heart melts for anything floral with a modern twist.
What is your favorite?
